Apple devices currently hold the top honor in our guide to the best laptops, smartwatches and tablets. But the company’s gear isn’t cheap — and you won’t find sales at Apple’s own website either. But that doesn’t mean you can only get a new iPad or MacBook at full price. Other retailers like Amazon, Best Buy, Target and B&H Photo often host considerable discounts, sometimes on the order of a few hundred dollars in savings.
At Engadget, we’ve tested and reviewed every major device Apple has released — including the brand new MacBook Air M4, the Mac Studio M4 Max, a new iPad Air M3, and of course the iPhone 16. One thing to note is that it’s harder to find unlocked current-model iPhones on sale — for those you’ll need to go directly to Apple’s site or buy through a wireless carrier. But deals on new AirPods, Apple Watches, iPads and Macs pop up nearly every week. We diligently track what’s out there and put the best Apple deals right here. We update this guide regularly with the latest prices, so if you’re thinking of buying an Apple product, check here first to see if you can save some cash.
Best iPad deals
Nathan Ingraham for Engadget
We gave the 13-inch iPad Air a review score of 89 when it was released in March. It has a bigger and slightly brighter display than its 11-inch counterpart; otherwise, the two slates are the same. If you plan to keep your iPad hooked up to a keyboard, the extra screen space is lovely for taking in movies and multitasking for work. Right now, the steepest discount is on the Starlight model, which is down to $669 and the lowest price we’ve tracked.
Apple iPad Air (11-inch, M3) for $529 ($70 off): The new iPad Air was released on the same day as the iPad (A16) and is a similarly minor update; the only big addition is a more powerful M3 chip. However, we still recommend the Air over the base model in our iPad buying guide: Its display is more color-rich and better at fending off glare, its speakers are more robust, it works with Apple’s best accessories and its performance should hold up better in the years ahead.
Apple iPad (A16 chip, yellow) for $309 ($40 off): The updates from the previous generation are relatively minor, but this new model of Apple’s base model iPad comes with a faster A16 chip, 2GB more RAM and 128GB of storage as standard. It earned a score of 84 in our review — if you only need an iPad for roaming the internet, watching shows and doing some lighter productivity tasks, it’s a good starter tablet. Currently, all colors are on sale, but the largest discount is going to the yellow model.
Apple iPad Pro (11-inch, M4) for $899 ($100 off): The iPad Pro is more tablet than most people need, but it’s the ultimate Apple slate for those who can stomach its price tag. It’s wonderfully thin, its OLED display is one of the best we’ve seen on a consumer device and its M4 chip can handle virtually anything you’d ever do on an iPad. It’s also the only Apple tablet with Face ID, plus it has a better speaker setup than the iPad Air. We gave it a score of 84 in our review, with the only real drawback being how expensive it all is.
Apple iPad Pro (13-inch, M4) for $1,186 ($113 off): The 13-inch iPad Pro has all the same specs as the 11-inch model, only it’s bigger and more expensive. It may be worth the extra cost if you plan to multitask regularly or just want more screen space for enjoying movies. This isn’t the largest discount we’ve seen on the M4 model; it was down to $1,099 last week.
Best Apple Watch deals
Cherlynn Low for Engadget
Apple’s most premium smartwatch, the Ultra 2 has a killer 36-hour battery life, a handy Low Power mode for extended use and cellular connectivity by default. It also has a compass app, water temperature gauge and a loud onboard siren that you can trigger in emergencies. The discount only applies to the model with the Orange or Blue Ocean band, but this is the lowest price we’ve tracked since March, when it briefly dipped to $680.
Apple Watch SE for $189 ($60 off): Those on tighter budgets can opt for the Apple Watch SE and know they’re getting the core Apple wearable experience with few compromises. We consider it to be the best smartwatch for newbies.
Apple Watch Series 10 for $329 ($70 off): We consider Apple’s flagship wearable to be the best smartwatch you can buy, period. It’s a mostly iterative update, with faster charging, a slightly slimmer design and a marginally larger display than the prior Series 9. That said, it’s still a comprehensive fitness tracker, and no other smartwatch can integrate as neatly with iPhones and other Apple devices. It should be a welcome upgrade if you’re upgrading from a Series 7 or older — just keep in mind a patent dispute has locked it out the blood oxygen detection features found on those older models. This isn’t the lowest price we’ve tracked — the watch has dropped down to $299 in recent weeks and it may do so again. Also at Walmart.
Best MacBook and Mac deals
Devindra Hardawar for Engadget
Apple’s latest MacBook Air is the top pick in our guide to the best laptops, and it earned a score of 92 in our review. It’s not a major refresh overall, but that’s not a bad thing — the design remains exceptionally thin, light and well-built, with long battery life and a top-notch keyboard and trackpad. Now it’s a bit faster. (Though we’d still love more ports and a refresh rate higher than 60Hz.) Right now, different colors are seeing varying savings with the deepest discount going to the Sky Blue model. It’s also available in Midnight at B&H for $889.
Apple Mac mini (M4) for $488 ($111 off): The newest version of Apple’s tiny desktop PC has a smaller overall footprint, a faster M4 chip, 16GB of RAM as standard (finally), two front-facing USB-C ports (finally!), an extra Thunderbolt 4 port and the ability to drive three external displays. It does lack USB-A ports, however. We gave the M4 Pro model a review score of 90 earlier this year.
Apple MacBook Air (15-inch, M4) for $1,079 ($120 off): The 15-inch MacBook Air is nearly identical to the smaller version but features more robust speakers and a more spacious trackpad alongside its roomier display. This is another record low for the base model, and again, other configs are similarly discounted if you need more power. Also available at B&H.
Best Apple AirPod deals
Billy Steele for Engadget
This variant of the AirPods 4 adds ANC, a wireless charging case and Find My tracking support. They keep the same open-style design, so the ANC isn’t as effective as what you’d get with a pair that fully seals off the ear canal, but it makes the earbuds more useful in noisy areas all the same. We gave this pair a score of 86 in our review.
Apple AirPods 4 for $119 ($10 off ): Apple’s wireless earbuds aren’t the richest-sounding or longest-lasting pair out there, and this entry-level model lacks wireless charging, Find My tracking and onboard volume controls. But it still gets you tons of Apple-friendly features — from fast pairing with iCloud devices to spatial audio to hands-free Siri — and its lightweight design should fit most ears better than past AirPods. If you truly hate the feeling of headphones that jut into your ear canal, they sound a bit cleaner and more balanced than most open-back alternatives as well. Just keep in mind that this design won’t block much outside noise.
Best Apple accessories deals
Apple Pencil Pro for $99 ($30 off): The highest-end option in Apple’s confusing stylus lineup, the Pencil Pro supports pressure sensitivity, wireless charging, tilt detection, haptic feedback and support for Apple’s double tap and squeeze gestures, among other perks. It’s a lovely tool for more intricate sketching and note-taking, but the catch is that it’s only compatible with the M4 iPad Pro, M2 and M3 iPad Air and most recent iPad mini. Also available at Walmart.
Apple Pencil USB-C for $69 ($10 off): This more affordable Apple Pencil doesn’t support pressure sensitivity, but makes for a good stylus overall. If you’re a casual note-taker and can handle connected charging, you’ll save a few dollars by picking this one up. Also available at Walmart.
Apple AirTags (four-pack) for $75 (24 percent off): iPhone owners will appreciate how easy it is to keep track of things like wallets, keys, handbags and more with AirTags. These Bluetooth trackers monitor the location of your belongings so you can check in on them using the Find My app. Those with newer iPhones can also use UWB technology to get turn-by-turn directions to find their stuff when the AirTag is within close range.
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